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Case studies · Real Nairobi clients

Real results, on the real map

Every case below is a Google Maps ranking heatmap. Each dot is where the business ranked at that spot on the map, red means buried, green means top of the pack. This is the same grid a customer's phone uses when they search "near me", so it shows exactly what a nearby customer would have seen before we started, and after.

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Top 3 4-6 7-9 10-13 14+
Susan Mwai, Counsellor & Therapist · Nairobi
Avg Maps rank 20 → 6
Susan Mwai counsellor Google Maps ranking heatmap before, mostly red
Before
Susan Mwai counsellor Google Maps ranking heatmap after, greens appearing
After

The challenge: A private counselling practice competing against hospitals and long-established clinics. Outside a tiny patch right by the office, Susan was invisible, on page 2-3 for searches like "therapist near me" and "counsellor Nairobi", so the calls went to bigger names.

What we did: Rebuilt the Google Business Profile with the right primary category and a full, keyword-rich services list, added geotagged photos across the neighbourhoods she serves, set up a simple review-request system, and tightened NAP consistency across citations.

The result: Her average map-pack position went from 20 all the way down to just over 6. Where the whole grid used to be red, there's now a solid green core sitting right over her catchment, so far more of Nairobi sees her the moment someone searches for a counsellor nearby.

White Cottage School Centre · Westlands, Nairobi
From page 2 to top of the map
White Cottage School Google Maps ranking heatmap before, orange, in progress
Before
White Cottage School Google Maps ranking heatmap after, mostly green
After

The challenge: A nursery and lower-primary school in Westlands stuck on page 2 for "nursery school Westlands" and "kindergarten near me", losing enrolment enquiries to schools that were easier to find.

What we did: Built a fast, 33-page website structured around every programme and the areas the school draws families from, optimised the Google Business Profile, and interlinked it all so Google could see the school as the local authority for early-years education in Westlands.

The result: The heatmap went from orange to mostly green, White Cottage now shows at the top of the map across Westlands and the surrounding neighbourhoods where parents search.

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90Day Guarantee

Your heatmap goes green in 90 days, or we work for free

These results are the standard we hold ourselves to. If you're not in the top 3 after 3 months, we keep working at no extra cost until you are. The risk is ours, not yours.

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