Real results, on the real map

The challenge: A private counselling practice competing against hospitals and long-established clinics. Outside a tiny patch right by the office, Susan was invisible, on page 2-3 for searches like "therapist near me" and "counsellor Nairobi", so the calls went to bigger names.

What we did: Rebuilt the Google Business Profile with the right primary category and a full, keyword-rich services list, added geotagged photos across the neighbourhoods she serves, set up a simple review-request system, and tightened NAP consistency across citations.

The result: Average map-pack position more than halved, from about 18 to 8, with a green core appearing where there was only red. More of the map now shows her in the running when someone nearby searches.

The challenge: A physiotherapy clinic that barely registered on the map, an almost completely red heatmap for "physiotherapist near me" and "physio Nairobi". Patients searching within a few kilometres simply never saw the clinic.

What we did: Full profile optimisation around the clinic's core treatments, service-level descriptions for each condition they treat, review generation from happy patients, and on-page SEO so the website backed up every signal on the profile.

The result: A strong green core formed directly around the clinic, physio4u now ranks #1 in the immediate catchment where most walk-in and "near me" patients search from.

The challenge: A nursery and lower-primary school in Westlands stuck on page 2 for "nursery school Westlands" and "kindergarten near me", losing enrolment enquiries to schools that were easier to find.

What we did: Built a fast, 33-page website structured around every programme and the areas the school draws families from, optimised the Google Business Profile, and interlinked it all so Google could see the school as the local authority for early-years education in Westlands.

The result: The heatmap went from orange to mostly green, White Cottage now shows at the top of the map across Westlands and the surrounding neighbourhoods where parents search.